Marketingplan at Aarhus International School

Marketing Project

Are you ready to make our marketing strategy and plan the branding activities to strengthen our brand both in Denmark and internationally? Then this project might be right for you or your group.

Aarhus International School (AIS) formerly known as Aarhus Academy for Global Education (AAGE) is a private day school for students of expatriate and Danish families interested in an English language programme of studies which prepares students for higher education.

The project

Changing our name to Aarhus International School last year we now need to strengthen the awareness of our school.

The project should include:

Establishing a marketing plan which we can follow the coming two years

Including visibility and awareness of AIS via social media (School website, Facebook, Instagram etc.)

Detailing the specific focus on different taget groups

Surveying the current awareness and opinion of the school

Detailing the importance of AIS’s network to relevant organisations (International Community, Settwell, Destination Aarhus etc.) from a marketing perspective.

We are a small organisation where your contribution will have great impact. We will support in any way we can with information about the school. By working with us on the project you will experience our community, spirit and diversity – an insight you will be able to use in your future career.

Who are we looking for?

A marketing student/student group with a knowledge/skillset within:

Marketing strategy and planning

Turning data/insights into marketing actions

SoMe and website optimisations

Danish and English (fluency written and verbally)

Contact

Please send your reply to Charlotte Jessen at cj@ais-aarhus.dk.

If you have any questions, please don’t hesitate to contact us.

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